Did you know that 42% of users would leave a website because of poor functionality? Investing in website user experience (UX) analysis services informs you how you can streamline your customers’ journey and nurture them into conversion more efficiently.
Your website’s UX directly impacts your revenue and bottom-line growth. With a positive UX, you keep your audience engaged on your site, potentially increasing conversions and sales. To find out if you’re providing an excellent UX, you can invest in UX analysis services. These services uncover the bottlenecks that your audience faces when navigating your website and help you improve their experience.
Every business has a unique website and UX analysis needs. That’s why we use a custom approach for your website’s UX analysis. Our UX analysis services include an initial conversion audit, which shows which parts of your website can get tested and optimized for conversions. You also get optimization recommendations for these site elements. When you partner with us, you’ll also get 15-minute videos of initial website user testing and a summary of the findings for each video. Got questions about the testing results? You can ask our team of experts!
Our goal with our UX analysis is to improve your site’s conversions and grow your revenue. When you team up with us, we provide you with conversion rate optimization (CRO) testing and a conversion strategy. It involves multiple tests to find ways to streamline your customers’ journey on your website and improve conversion rates:
1. Creative design A/B testing
2. Multivariate conversion testing
3. Shopping cart abandonment testing (if your website has ecommerce features)
Keeping track of what works for your website is easy, because you also get a conversion best practices documentation.
When you work with Execube Digital, you’ll have a dedicated project manager who will be on top of deadlines and action items related to your UX analysis strategy. They’ll liaise with other expert team members who are also involved in analyzing and improving your site’s UX, and ensure the results you’re expecting are delivered.
As a result, all processes are streamlined, and you have a single point of contact for all your needs.
UX analysis isn’t a one-and-done activity. Continuously monitoring your site’s UX ensures you’re engaging your customers even as their needs or behaviors evolve. To keep track of the changes on your website and how your UX analysis has improved conversions on your site, you get monthly performance and conversion reports from our team.
Get expert help improving your website conversion rate and start increasing your ROI from inbound marketing experts. Connect with a Execube Digital strategist to see how CRO can help you reach your business goals in 2024!
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